Ellie Moss is the creator of Lickitypop, an imaginative, candy-colored universe where jellybean forests shimmer, bubble scooters zoom through cotton-candy skies, and problems are solved with courage, connection, and a sticky SPLAT.

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What began as an escape during a difficult chapter in her life quickly grew into a world that helped her find softness, hope, and joy again.

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​Her stories blend whimsy with emotional care: pastel illustrations designed for calm, playful sound words that encourage speech development, and gentle characters who model resilience, kindness, and friendship.

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Ellie believes deeply that stories can be a form of healing for little readers discovering the world, and for grown-ups rediscovering their breath.

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Through Lickitypop, she invites families to step into a place where imagination is soothing, feelings are welcome, and magic is something we all deserve.